Additional Options & Services

User Research: Online Card Sorting Exercise

Gather feedback from constituents to help organize your website sitemap.




What is it?

This is a good add-on for Starter or Essentials clients who would like to gather feedback from their constituents to help organize their site map.  A designer will set up an online survey that the organization can email their constituents to gather feedback about how the website should be organized.


The first part of the exercise is a survey where the organization can ask their users questions about their experience with the website.

The second part of the exercise takes the list of pages from the Content Review and asks users to sort them into groups. The designer will then analyze the data and see what patterns emerge that will then inform how the site should be structured.

The final deliverable is a report with all the results data and analysis, along with a recommended site map.