Our Work
Gleaners Community Food Bank
Go Live Date: June 5, 2019
Category: Nonprofit
Package: Essentials
Services Delivered:
- Content Audit
- Audience Analysis
- Online Card Sorting Exercise
- Content Strategy
- Site Map Recommendations
- Content Strategy Recommendations
- Custom Visual Design and Development
- Content Optimization
- 1:1 Training
- Advanced Modules (3)
Goals and Challenges:
- Increase volunteer sign-ups
- Increase donations
- Increase traffic to critical volunteer content/pages
Our Solution:
- Implemented a content strategy to consolidate and organize all information presented on the new website
- Migrated and optimized all pages from Gleaner’s old website
- Designed a custom volunteer program page template to feature application guidelines, times, location map and contact info
- Implemented BBWP contact forms to streamline the volunteering process
- Homepage content was chosen based on information users are looking for and actions they may take:
- Announcements/Call to Action section
- Gleaner Impact Stories
- Events & Food Drives