Ronald McDonald House of St. Louis

Ronald McDonald House of St. Louis provides a home-away-from-home for families of seriously ill children in the St. Louis area with 3 Ronald McDonald Houses and 4 Ronald McDonald Family rooms located inside 3 pediatric hospitals.

Go Live Date: August 31, 2023
Category: ,
Services Delivered:
  • Content Audit
  • Audience Analysis
  • Content Strategy
  • Site Map Recommendations
  • Wireframe
  • Custom Visual Design and Development
  • Content Optimization
  • Advanced Modules (3)
  • 1:1 Training
Screenshot 2023 09 15 At 10.37.55 AM

Goals and Challenges:

  • Simplify the menu and make content easier to find
  • Better showcase impact and family stories
  • Create a more engaging homepage
  • Easier to edit and maintain

Homepage Before Redesign

Screenshot 2023 09 15 At 10.47.19 AM

Our Solution:

  • Created a simplified menu and reduced the number of overall pages
  • Designed a homepage that is more focused on what they do, impact, and stories
  • Turned family stories into posts so they are easier to display and manage
  • Developed the site in a way that makes it very easy for staff to update