West Tennessee Legal Services
We are a nonprofit providing civil legal help to underserved individuals, families, and communities in 17 counties in West Tennessee.
Go Live Date: June 23, 2021
Category: Nonprofit
Package: Essentials
Services Delivered:
- Content Audit
- Audience Analysis
- Content Strategy
- Site Map Recommendations
- Wireframe
- Custom Visual Design and Development
- Content Optimization
- Advanced Modules (3)
- 1:1 Training
Goals and Challenges:
- Make it easier for users to access information
- Better explain our mission and what we do
- Better donation experience
- Communicate with a diverse, low-income audience in a way that speaks to them
Our Solution:
- Streamlined information and created a simpler site map
- Created homepage content that quickly helps first-time visitors understand the mission and what WTLS does
- Created video galleries, added graphics, edited content and made sure each page was easy to follow and read
- Implemented ADA tools
- Implemented eTapestry forms for a better donation experience